Hello!
I’m looking forward to taking the winter vacation from tomorrow, will go to my hometown, Oita prefecture.
Today I will write about one of the three basic principles of the One Village One Product movement ( OVOP ); the human resource development. The three basic principles of this movement is “Local yet Global”, “Self-Reliance and Creativity” and “Human Resource Development”.
( The ultimate goal of the OVOP movement )
Mr.Hiramatsu put it, the ultimate goal of the OVOP Movement is people-based; the term “product” refers not just to physical goods, but to products and capabilities in the human sense- the cultivation of human resources. He also has insisted on the necessity of fostering global - minded, challenging leaders in every areas.
A number of entrepreneurship related ‘academies’ were formed to train future leaders of local industry; there are now over 10 such academies covering a variety of areas. These students usually work by day and study by night. By 2002, 10 years after the schools first opened, there were 1,991 graduates, and they were all actively involved in OVOP Movement in their respective regions and sectors.
( The kind of academy )
・Toyonokuni Shirayuri Jyuku ( Toyonokuni Shirayuri Academy ) in 1984
・Toyonokuni Shounin Jyuku ( Toyonokuni Business Academy ) in 1987
・Oita Nougyou Heisei Jyuku (Oita Agricultural Heisei Academy ) in 1990
・Nougyou Mirai Jyuku (Academy for the Future of Agriculture ) in 1996
・Toyonokuni Kokusai Kouryuu Karejji
( Toyonokuni International Exchange College ) in 1998
・Chiiki Bunka Doujou (Regional Culture Forum ) in 1999
・Oitaken Fukushi Borantia Dagakkou
( Oita Prefectural School for Welfare Volunteers ) in 1999
・Toyonokuni Akinai Mirai Jyuku
( Toyonokuni Academy for the Future of Business ) in 1999
・Toyonokuni Kankou Karejji (Toyonokuni Tourism College ) in 1999
・21-seiki Oita Nougyou Jyuku
( Oita Agriculture Academy for the 21st Century ) in 2000
Discussion about some agendas |
The curriculum of academy has consisted of some lectures, investigations, symposiums, presentations and so on. Students have learned how to develop new some goods, how to have effect on the sales promotion, how to serve, and how to show products to customers and so on… in mimic stores. And they have presented some ideas about it. The lecturer of the academy has directors of the various companies, professors of some universities, authors and mayors and so on.
Visiting of local stores |
The next time I will write second of the three basic principles of the OVOP Movement; The Self - reliance and Creativity. Thank you! Have a good holiday!
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